Being a FRESHER!!!  

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ROSHNI PUNJABI
BJMC 1 Year

Today, as the end semester exams are nearing their completion, I take a break to look back at the events in my life during this past semester. Truly said... Time flies…. Seriously… this semester has passed away in a wink…. L
So…fasten your seat belts people….We are on a journey into the past…
9th august, AMITY UNIVERSITY RAJASTHAN
Wo!!!!!!! First day at amity!!
It was obviously not an experience similar to the one that I had at the first day of my school….or I should say, the first day at any of the schools that I attended in my life. Yes…the excitement and enthusiasm knew no bounds… main reasons…. The pre perceived image of a college and the excitement of finally being able to live a college student’s (so called CAREFREE) life… plus…. A completely changed environment and system than that we were used to seeing since the past 14 years of our lives…..And above all…… being in THE AMITY UNIVERSITY!!!!!!  
GOD! This was seriously going to be something different…..something new…

Everything seemed to be going pretty well…. The orientation… Introduction with the H.O.D and the other Faculty members who were to teach us a host of subjects during our course of study in the AMITY UNIVERSITY RAJASTHAN…. And what’s more…. This was just the first part… the beginning…..the introduction with the batch- mates was still to come! Trust me…. Every fresher’s nightmare…. CLASSMATES KAISE HONGE YAAR????!!!!  Seriously a terrifying and confusing question for most of the students entering their college life…. Hmm…  As a part of the orientation, each student stood up, introduced him/ herself, their selected course and above all, their reason for selecting AMITY….  The actual personal interaction with all the students later revealed many things about each of them….and much more was still to come…. I mean…c’mon guys…there were three years to go…..
The college life started pretty well from the next day onwards… the time table sheets... lectures…notes… seriously OMG!
It was actually a bit too different for me personally  ….a science student suddenly plunging into mass communication….the subjects were new…the topics were new…and so was everything else…..huh! Guys….trust me…. You seriously need to be internally strong to face all this. Especially when you are from a completely different background!!!!  One question I frequently faced…and which later on was simply dreaded… “Why the sudden jump from science to mass communication? ‘’ huh! It was seriously getting on my nerves…. Slowly… time passed… events like the ice- breaking session, introduction rounds with the seniors (who were too good and too sweet to us and we heartily thank each of them for being so kind and helpful in all the ways they could… Thank you seniors…. Love you all) were insignificant milestones in this long journey…. Then came the mid semesters… another fresh experience to be dealt with… I guess this is the reason why we are called FRESHERS… J
The mid semesters were a great experience... the conditions were similar to the one I have mentioned in my previous article… just the intensity was a bit low…  eventually… it too ended.... waiting in line were the Diwali vacations…which ended too quick, much because of the eagerness to get back to college…
And then….SHOWTIME… comes SANCHAAR 2K10an unforgettable, unmatchable and unimaginable result of the hardcore dedication by the students of ASCO…the unparalleled event had everyone spellbound…speechless…. Words couldn’t define the extravaganza… this was something that had left everyone including us amazed and dazzled!!!
But… Everything simply faded out… except memories... L
All the fun ended soon… next in the queue were:   End Semester exams…
Study time again…. Describing in my words: RUSH HOUR!!! J
Everything started all over…notes…completions…submissions…viva… journals…date sheets...and the most dreaded one… the DEBARR LIST…
Time passed… and came the D- Day…. 6th December…
12 days have passed… 5 papers have been battled against and defeated… 5 more still to come…. Pray that even these pass as smoothly as the previous ones…
As said “Give your best and leave the rest”
So this was it guys… Hope you all find something that reminds you of your times as a fresher…
Happy reading …and yes… All the Best once again….
Here’s Roshni Punjabi signing off…
Catch you guys soon
Till then
ADIOS…J


Blog it up!  

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Blog, a simple word, from web and log: log – a journal, record of events, thoughts, inspirations, opinions, and since they happen to be on the internet, so a blog. Yes, an easy, simple word that reminds one of other simple words like fire, water, air; all simple yes, and all representative of immense power, primal force, the stuff of creation itself. Like a fire that begins slowly then blazes out of control, blogging began in 1983 with message boards that were used to convey simple information that changed from time to time – calendars, lists, agendas.

Blogging has diligently progressed to the forefront of digital communication in a historically expeditious rate of speed. As early as 1983, threads of message boards dotted the internet with newsworthy postings, including the infamous World Wide Web. By 1994, some were using the web as their daily diary or sounding board. People began to pay attention. By 1997, these personal homepages became sources of news. Who are we listening to out in cyberspace? It is true that most believe what they read or see on television. After all, these people have our best interest at heart! Don’t they? Or is there an agenda they serve of their own? The dangers of a world of information and socializing through blogging can leave a questionable impact that’s left to be decided.

The daily diaries of 1997 soon spread from journals of self-satisfying thoughts to a belief that people were actually interested in things they said. And many were. The web world grew from personal blogging to videos, thus the web-cam. Soon the legal and corporate world began to hire bloggers. The question remained in some of our eyes, what kind of person would post their life for all to see? Or was it their life they were posting?
 

In the 90’s blogging exploded, and in the words of one writer, “There is no end in sight.” Simple information turned into highly impact banks of information with the potential to create change. Truckloads of data, to borrow a term from the recently defunct Industrial Age, were loaded on the web followed by storefronts from every type of business everywhere. Desktop publishing, graphics, music, media all went through explosive growth and change. So imagine a web surfer back in the 90’s moving from one static storefront to another when suddenly confronted with many and cheap opportunities to express feelings, thoughts, and opinions with others who have similar interests.

Many have followed that opportunity to connect with others of similar tastes, and that, in and of it, are magnetic; the ability to find someone that shares interests no matter how outlandish, how rare, and even how evil those interests may be. Presidential candidates, Hollywood celebrities, neighbors, friends, co-workers, corporate America, dog lovers, pool players, heroes, leaders, charlatans and thieves have spoken, conned, shared, lied, maneuvered politically, exposed, gossiped, made bunches of money, lost bunches of money, triumphed, and fallen via blogs. The marketing and political potentials are limitless and those limits are being pushed. Dichotomies and ideological clashes occur in every area. For instance, one is horrified by the blogs the child predators use and daunted by the efforts at some of the crime blogs that are working to keep the children safe.


In short the blog and its effects are a type of re-living of human history. The relationships between humans, the sacred and the profane, the good and the evil have always been there, only now things are going quite a bit faster. What would take months to cross the country in the late 1800’s and went only to people of privilege is now there instantly for anybody who can access a computer. In a way the blog is even faster than nature. We usually know when a hurricane is coming or when a tornado is nearby. Since the blog is operating at mental speeds, you know a hurricane hits when you’re in it.


Consider that all the tools are present – creative, marketing, technological - at a very affordable price for anyone to say whatever they want about literally anything and anyone. Add to that the ability to find people that have an affinity with you no matter what you’re saying or why, and you have a mighty tool with which you can further a cause, make a name, make lots of money, destroy a reputation, build a reputation, and any number of options limited only by the human menu of possibilities. That’s powerful.


EFFECTS: The immediate fears of children and teens in the blogging world are an ongoing debate. In the eyes of the teen, cyberspace has become a text heaven, taking the place of baby boomers talking on the phone. In the eyes of the parent, the teen is foreboding prey of the parasites feeding on the innocent lying in wait on the end of a text from a “friend” accepted. The law seems to stay one step behind the predator in these cases and children stay one step in front of the parent in finding the scum. This social impact that has taken the younger generation into places their parents never thought of falling is all brought to us by the wonderful world of blogging. In the latest American Presidential race, blogging has given the voting public a progressive, new look at candidates they never considered in the past. Overnight, Ron Paul became a viable candidate, when most didn’t recognize his name the day before. Isn’t this a questionable way to choose a person we are to trust with our country? If enough people get on the web and blog an interest, I could become Prime minister. People are too busy to research candidates themselves, so they take the word of bloggers, who may also be the predators that are on your children’s bedroom computers.  

In defense of the world we have created on the web, we have the opportunity to learn, prosper, and discover the world at our fingertips. Students have a wealth of knowledge, while we can stay at home and do everything from graduate from college to shop at our favorite stores. The positives are abundant and obvious, while the negatives hide and pop out at us while we enjoy the good.

We’ve grown full circle from allowing idiot box the right to tell us what to believe, where to shop, and what to buy. We now have any Tom, Dick, or Harry into our lives by means of the web, as we shop and educate ourselves and think we are minding our own business. Blogging is a distinct and valid social impact on the world and decidedly so. The positive aspect is there are signs of boredom in the blogging world; soon there will be another source for the intruder. Maybe one day we will have a mind of our own and use it.
When the primal force known as humanity makes use of a potential like this, as is happening now, even as we wonder about it, we certainly have the ingredients for a butterfly effect – a moth flapping its wings in Japan sets off a series of events that fuels a hurricane in the Gulf of Mexico. Can we and our children use that power for the good? We hope so. And while we must use our technology wisely, is it our technology we need to sorry about, or is it how we plan to use it?


CONFUSION: With the confusion between the functions of a blog and web site persisting, it has proved more difficult for many online marketers and entrepreneurs to use the two very different online tools properly in their marketing plans. Yet it is extremely important for everybody to understand the key differences between a blog site and a web site so as to understand best the key strengths and weaknesses of the two and what marketing functions each will tend to accomplish best.

The key differences between a blog and a web site are that a blog’s main function is being a web log or online diary. As the term "online diary" suggests, this is where a blogger can generate a lot of interesting personal comment and intimate details and information about a particular niche subject or topic that they have chosen to cover. Blogs are quick and easy to set up. Blogs are a less expensive way of advertising your business to the online community. A web site on the other hand is the official address and location of a web-based business. Just the place you would expect to find ecommerce tools and landing pages where customers can make a purchase online. Blogs and websites can work hand in hand with one another.

The truth is that a blog is hardly the place where you would want to reach for your credit card. Yet a blog is not less important. Blogs are classified as being increasingly important to any web based entrepreneur because it is where all the action is. In actual fact traffic is generated in large quantities at blogs and then re-directed to web sites for the actual sales transaction to be consummated.

In conclusion none can really totally replace the other and both blogs and web sites have their individual very important key roles to play in the marketing success of any online enterprise.

A Week Before Exams- A Spectacle in real sense!  

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ROSHNI PUNJABI
BJMC - 1st Year

I mean…. Of course this is a usual sight in all of the colleges and universities… but
as always…. it seemed something different in Amity. Being freshers, this sight was
new to us… just stepping into college life…. This scene made the otherwise tensed
atmosphere a bit amusing to our eyes…..
More than in the class… the students could be seen lined up outside the teachers’
cabins, for the submissions and vivas, while the outstanding ones…!!!... still
queued up outside the xerox shop to get the last minute journals and notes for a
rapid revision. Others were found running hither thither, behind the teachers, up
and down the floors of the ABS block.
The classroom scene was even more interesting. Someone shrieks… “Guys… is the
date-sheet out???” And bang on comes the reply…. “Who cares!!!!! Check out the 
debarr list!!”
The scenario doesn’t end here itself…..one group occupying one corner and
completing a certain assignment through combined efforts… while the others
busy in completing or copying their notes through mutual exchanges of their
pen drives….

But the best part was to watch the carefree ones….relaxed to the core…..listening
to their i- pods and mp3s …..or having a normal gossip in their groups,… it was
actually a bit confusing to accurately determine the reason for their such a serene
behavior…… Had they actually completed the course??? If yes…then how?????
:-l
Or was it the second option…. Were they even appearing for the exams???
Yaar… This exam time is seriously confusing….in a number of ways… The
desperation growing to all its heights and limits…..The Exam fever has actually
taken over the Amity Campus…..
With all this and much more exciting but haywire exam environment drawing in….
guys…its even time for me to go and catch up with my books….after all….. End-
Sems hain yaar!!! ;-)
So here’s me..Roshni Punjabi… signing off for the meantime and wishing all my
dear AMITIANS a great exam time…..All the Best Guys….. Njoyyyyyy……..

Exam times Rockkkkks

And so does AMITY…..

ALL THE BEST AMITIANS!!!!!!  CHAK DE!!!

Legal ’GOD’  

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With the warm and heartiest greetings of this breezy december, write hand this time brings certain well acquainted but unfamiliar thoughts to you all. After almost 60 years of struggle finally (expectantly) the beliefs of Indian people got a legal affirmation for their subsistence. A core committee of three people confides the candor of mythological traits sheltered by the Indian society.
Pessimistic thought process we do have but do we really mean it while going for an action! I guess the Ayodhya case can throw good light upon it. Country does not build of  just population but the beliefs they have, the hopes, the regrets, the dreams this all makes any country to be called as a nation. ‘Diversity but unity’ these two words are used to describe INDIA. Each and every member of Indian society has been taught to consider all the religious beliefs equally since childhood. We firmly say that we are rigid and honest follower of equality, so here I would present a simple query that while filing the case for the property right of  Ayodhya bhumi had our senses gone insane or paralyzed! Within a fraction of time we lost a long back constructed ideology! We become so careless regarding the most caring thing of humanity. Our soul might not allow us to accept our carelessness but we ourselves are the witness of our insanity. So the ultimate stride that can be mentioned here is to make a humble appeal to our dear god (including ishwar, allah, jesus, waheguru) to personally look into the matter and bestow his kind presence that could be registered by the law. And that can be further utilize to guide the next generation that their forefathers have already fought upon god’s place, and god now has a lawfully registered place to live and survive.  This would possibly make god to feel more secured and authentic, isn’t it! and searching for the god hither and thither should no more because every god would be having their own legally registered place. Every prayer would be paid under the prescribed sections of law. How amazing it would be!